Digital Marketing & Technology Insights
Single Customer View: a competitive advantage or a company drain?
September, 19 2023
Stuart Lane
The search for the best-in-class recipe to build consumer relationships never stops.
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Embedded Finance and Insurance : 5 Things You Need To Consider In Your Approach
August, 30 2023
Sarah Woolven
The current difficult economic climate is driving businesses from across all sectors to diversify their revenue streams. And whilst releasing new...
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How B2B portals augment operations for brands
April, 6 2023
Sarah Woolven
The pandemic has been a catalyst for change in the business world. Inefficient working patterns, siloed teams and slow digital operations were all...
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Content, Crowns and Customer Life Cycles: How can Professional Services brands measure the impact of their thought leadership?
February, 16 2023
Sarah Woolven
In January 1996, Bill Gates published an essay titled “Content is King” on Microsoft’s main website.
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