If you've recently been through a re-platforming exercise, or are considering one in 2025, it's almost guaranteed that at least one of the options...
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Opticon London 2024 introduced several exciting announcements from Optimizely, showing their commitment to giving businesses and marketers advanced...
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In today's digital age, a website is often the first point of contact between a business and its audience. It serves as a virtual storefront, a...
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Appius have been awarded Optimizely’s new Experimentation accreditation, building on our long-standing Optimizely partnership.
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Once regarded as a luxury, websites are a staple of the business landscape. The pandemic’s forced closure of brick-and-mortar shops reinforced the...
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The pandemic has been a catalyst for change in the business world. Inefficient working patterns, siloed teams and slow digital operations were all...
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