Transforming Digital Experiences

Digital Marketing & Technology Insights

Stuart Lane

Stuart Lane
Managing Director, Head of Experience & Engagement at Appius

Recent Posts

Onboarding, upgrading and redesigning a Sitecore solution - Appius Aon Insurance example

[fa icon="calendar'] 07/05/20 14:49 / by Stuart Lane posted in Digital Transformation, Sitecore, Case Study

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Using your digital channel and Sitecore solution effectively is perhaps even more important than ever. So today I am sharing the Appius Sitecore Case Study, prepared by our Digital Results Team, that I think you might find interesting. This is about how we helped Aon Insurance to deliver more and champion a digital first approach in the organisation by:
  • on-boarding their bespoke quote and buy engine
  • providing ongoing web development support
  • allowing them to fully outsource their Sitecore and .Net development
  • redesigning and re-launching their UK Aon Insurance web presence

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Not used your shiny new Sitecore capabilities yet?  Unsure of how to start? Here's how:

[fa icon="calendar'] 25/02/20 16:07 / by Stuart Lane posted in Sitecore

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It’s a common problem for organisations who have invested in Sitecore that they have not been able to start to use the exciting personalisation features that come with the solution. Here at Appius we have spoken with plenty of them. Here's a simple 4 step process that will help you to develop your first Sitecore personalisation pilot, with tips on how to make sure it can be immediately implemented and measured.

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10 things that companies are getting wrong in their user experience (UX) strategy

[fa icon="calendar'] 05/02/20 15:20 / by Stuart Lane posted in User Experience

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The main goal of user experience (UX) is to improve the experience users will have while using your products or services. As a digital agency, here at Appius we are constantly trying to create a great user experience and help our clients achieve their goals. So through recent experience and observations, in this blog post we shed light on some of the common mistakes made in the implementation of UX strategies. 

 

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