The Pitfalls of Operating Without a Customer Data Platform (CDP)
July, 1 2024 Stuart Lane

In today’s hyper-competitive market, businesses need a deep understanding of their customers to maintain a competitive edge. A Customer Data...

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SEO Brighton April 2024 - Our Top Ten Takeaways
May, 3 2024 Stuart Lane

Appius attended SEO Brighton April 2024 last week and we bring you our key takeaways from the the world's biggest SEO event. Read on to check...

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Do you need to Get More or Get Off?: Unleashing the Full Potential of Sitecore
January, 25 2024 Stuart Lane

In this fast-paced digital landscape, getting more from your chosen Experience Platform or Content Management System (CMS) is crucial to stay ahead...

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Appius’ guide to the risks and rewards of AI in your digital strategy
October, 23 2023 Stuart Lane

Artificial intelligence (AI) is on everyone’s lips. It may not be a new concept - AI first came into existence in the 1950s - but it has exploded...

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Appius’ guide to unlocking premium digital results with reduced spend
September, 28 2023 Stuart Lane

Chief Marketing Officers (CMOs) have endured a difficult few years. The pandemic forced strategies and messaging frameworks to be ripped up. Digital...

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Single Customer View: a competitive advantage or a company drain?
September, 19 2023 Stuart Lane

The search for the best-in-class recipe to build consumer relationships never stops.

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Five analytics challenges for Financial Services brands - and how to overcome them
January, 31 2023 Stuart Lane

How can financial service brands optimise analytics and insights?

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Find out how Appius took Capita’s digital strategy to the next level
October, 26 2021 Stuart Lane

I thought you might be interested in reading our online case study about how we helped Capita Travel & Events to take their digital strategy...

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New Optimizely Self Service Portal created by Appius for Hoya Vision
March, 1 2021 Stuart Lane

Appius had the opportunity to work with Hoya Vision to come up with a new self service portal for their Eye Care Professional clients. Helping with...

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Sitecore Split Testing - Our 10 Top Tips for getting the most from this feature
December, 7 2020 Stuart Lane

At Appius we've done a lot of work to get conversion improvements using Sitecore split testing for some really powerful results. If you have Sitecore...

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Appius now Hellios FSQS certified as a finance sector digital supplier
September, 22 2020 Stuart Lane

Appius are pleased to announce that we are now FSQS registered. This status, managed by Hellios, means we are a trusted digital supplier for a wide...

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Onboarding, upgrading, redesigning a Sitecore solution - Aon Insurance example
May, 7 2020 Stuart Lane

Using your digital channel and Sitecore solution effectively is perhaps even more important than ever. So today I am sharing the Appius Sitecore...

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