Transforming Digital Experiences

Digital Marketing & Technology Insights

Not used your shiny new Sitecore capabilities yet?  Unsure of how to start? Here's how:

[fa icon="calendar'] 25/02/20 16:07 / by Stuart Lane posted in Sitecore

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It’s a common problem for organisations who have invested in Sitecore that they have not been able to start to use the exciting personalisation features that come with the solution. Here at Appius we have spoken with plenty of them. Here's a simple 4 step process that will help you to develop your first Sitecore personalisation pilot, with tips on how to make sure it can be immediately implemented and measured.

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B2B and Professional Services: make the most out of personalisation

[fa icon="calendar'] 31/05/17 10:52 / by Becky Willis posted in Digital Marketing, Marketing Automation, Sitecore

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Personalisation. Marketeers have always understood the importance of it when engaging with target users and existing customers.

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