Digital Marketing & Technology Insights
Appius Wins Sitefinity DX Project of the Month for Healthy Pets Website
December, 12 2024
Matt Maclean
Atlanta Group approached Appius with the request to initiate and execute a project to migrate the current Healthy Pets website – from the existing...
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Unmasking the Headless CMS: How Modularity is Reshaping Digital Experiences
November, 6 2024
Phil Hazelton
If you've recently been through a re-platforming exercise, or are considering one in 2025, it's almost guaranteed that at least one of the options...
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The Pitfalls of Operating Without a Customer Data Platform (CDP)
July, 1 2024
Stuart Lane
In today’s hyper-competitive market, businesses need a deep understanding of their customers to maintain a competitive edge. A Customer Data...
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The Importance of Keeping Your Website CMS Version up to Date
January, 12 2024
Matt Maclean
In today's digital age, a website is often the first point of contact between a business and its audience. It serves as a virtual storefront, a...
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How B2B portals augment operations for brands
April, 6 2023
Sarah Woolven
The pandemic has been a catalyst for change in the business world. Inefficient working patterns, siloed teams and slow digital operations were all...
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