Digital Transformation , Sitecore , Case Study

Onboarding, upgrading, redesigning a Sitecore solution - Aon Insurance example

Author: Stuart Lane
May 07, 2020
Using your digital channel and Sitecore solution effectively is perhaps even more important than ever. So today I am sharing the Appius Sitecore Case Study, prepared by our Digital Results Team, that I think you might find interesting. This is about how we helped Aon Insurance to deliver more and champion a digital first approach in the organisation by:
  • on-boarding their bespoke quote and buy engine
  • providing ongoing web development support
  • allowing them to fully outsource their Sitecore and .Net development
  • redesigning and re-launching their UK Aon Insurance web presence

AonCaseStudyImage_opt1

 

So how did Appius and Sitecore achieve this?

The relationship started by working closely with their marketing team to deliver consultancy and training on the platform. We developed proof of concept functional improvements leveraging Sitecore’s personalisation and tracking features to create secure download areas for the Solicitors sector of the site.

Following the successful adoption Appius were asked to upgrade the whole solution to Sitecore 9 and complete full user centred redesign project for the main Aon Insurance website and one of the standalone affiliate brands.
 
Appius are now Aon Insurance’s outsourced Sitecore and .Net development partner, responsible for the management and maintenance of their end to end solution.


What our client had to say about Appius…

"Appius are always top of mind for digital, and the best agency I have encountered in my working life ; professional, excellent at what they do, a joy to work with and incredibly collaborative...their approach is absolutely brilliant and their entire team are all terrific in their different specialist ways. I would recommend them in a heartbeat"

 
- Moira Carriere – Risk Solutions & Affinity marketing consultant – Aon Insurance

Read the full case study , which includes more information about our approach and a diagram of the technical architecture we put in place.

Alternatively, get in touch with us by calling 01202 553722 or contact us on our website. if you would like to find out more, or would like to discuss any aspects of your digital strategy.
About Author
Stuart Lane
Stuart Lane

Stuart Lane has been working in digital since 1998 starting up home shopping at Sainsburys then working agency side leading global user centred design projects for global clients like Vodafone. He has been Head of Experience and Engagement at Appius since 2004.
In this role he leads the company’s expertise and delivery of ux, creative, SEO and digital marketing, analytics and user centred design. He also leads the company strategy on the use of split testing and personalisation tools, as well as data and AI with the support of two data scientists in his team. He is excited to be bringing data to bear for insight and to create AI driven experiences that really embody the essence of your organisation, brand, products and services in your digital channels.
With over 20 years of experience in the industry and having personally conducted over 500 interviews with real users of websites, portals and apps, Stuart’s journey has been marked by a deep passion for making digital marketing and experiences really work and evolve for the website users. He can combine your objectives with answers to the needs and problems of your target audience, and with his team of experts can provide an important ingredient to the success of your digital product strategy.

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